When you conduct an online search for a dentist in your practice’s area, the top 4 listings on your search results page are likely paid ads from dental practices paying to appear at the top. Get an advantage over your competition in the dental space with pay-per-click dental advertising. Attain that coveted position at the top of search, and you’ll be seen first by future patients.
Practice Cafe is expert in internet marketing for dentists. We follow a unique recipe for your practice’s success in paid advertising with just the right amounts of keyword research and ongoing bid adjustments, plus a heaping cup of compelling ad copy. The world of paid search moves quickly and is delicate, much like baking a soufflé. Getting it spot on requires both skill and time, and that’s where we come in! Competent, professional PPC service like ours includes constant performance monitoring to help you get a high return on your ad spend with high quality leads. We build each PPC account from scratch, so each client’s practice gets its own customized recipe, made to suit the office’s geographic area, services, and budget. We apply our proven best practices to your account in the ways that will work for you.
Practice Cafe is a Google Trusted Partner. That means we hold ourselves to high standards when it comes to implementing current best practices for your account. We’re regularly tested by Google to ensure that we’re meeting and, better yet, exceeding their standards for paid advertising. Google doesn’t mess around. Your dental PPC advertising and other dental marketing campaigns with Practice Cafe will come out hot, nutritious, and delicious!
Dental PPC Program Features & Pricing
Initial Dental PPC Setup
- Existing account audit
- Extensive keyword research
- Geographic targeting research
- Budget analysis and recommendations
- Detailed account structure for desktop, tablet, and mobile devices
- Compelling ad copy creation and ad extensions unique to your services and offers
- Dynamic phone call tracking setup
- Onsite PPC lander designed to convert leads, as allowed by your current website and hosting
Ongoing Monthly Dental PPC Services
- Advanced reporting and analysis
- Daily keyword level bid adjustments
- Ad copy testing
- Remarketing to target audiences
- Identification of opportunities for additional keywords and campaigns
- Analysis of 20% of tracked phone calls from paid sources
- Onsite content audits and adjustments as needed
- Additional landing pages as needed
- Management starting at $295/month plus ad spend